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Read This Now! => Hunger Makes The Best Sauce

Jan 30 17

Looking for a new gig?

by Greg Robertson

W+R Studios
Software Project Manager

W+R Studios is seeking a Software Project Manager to play a key role in our agile product development team. This person will work with our designers, developers, senior management and the marketing department on existing and new web and mobile apps for the real estate industry. The primary goal of this person will be to ensure continuous progress and momentum towards shipping new products, features, and fixes for our subscribers. This position will be based out of either our Huntington Beach, California headquarters (preferred) or Boulder, Colorado office.

Find out about this job and more on the Vendor Alley Job Board!

Jan 28 17

Austin Board of Realtors, RESO, and Trestle initiative falls short

by Greg Robertson

Austin Board of REALTORS, RESO and the CoreLogic Trestle Platform Offer Groundbreaking Free Data Feed for Developers

“According to Tim Dain, MLS Director of ABoR, who has been leading this effort, “The Developer Reference Server provides a solution that has been needed for years: free and easy access to data that allows for innovative development,” he said. “The Austin Board of REALTORS® is a forward-thinking, progressive Association and MLS provider, and we’re dedicated to this effort because of the direct benefit to our members as well as the entire real estate community.”

While this is a good step forward it is still waaaay short of what the industry needs. As I’ve written previously.

“2. Your initiative must include data access rights AND permission to sell. Make it an opt-out for MLS providers. One without the other will not scale. If I build something fast and it takes 6 months to get approval from your MLS committee to sell it, then these initiatives are essentially worthless.”

Let’s jump in to the future….




Hey, I got my new software up and running its really great. I’ve shown it to a few agents and they love it. When can I start selling it?

That’s great. Tell you what, our Technology committee meets next month, wait err, hold on…umm we already have a full agenda…


Yeah, we have to approve your software before you can sell it to our members.

Uh…okay…I guess. So how long is that going to take, do I have to do that in every MLS?

Yes, every MLS will have an approval process. Let’s see here, we are booked the next 3 months, and the board doesn’t meet in December, How does January 22nd, look?


Hello? Hello? Are you still there?


New developers will come only if the TAM (Total Available Market) is large enough. Currently the TAM is limited to one MLS at a time. Until that changes the “kid in the garage” will be building the next set of innovative tools for another industry.

Jan 26 17

MLSListings, TheMLS, and Palm Springs MLS announce data share

by Greg Robertson

Real Estate Data Share Connects Silicon Valley,the Pacific Coast and SoCal’s Land of the StarsMLSListings Inc., The MLS™, and Palm Springs Regional MLS Ink North/South Agreement

Additionally, this agreement expands the exposure and reach of listings and property information to more than 100,000 real estate professionals and hundreds of thousands of buyers and sellers through various data sharing relationships with MLSs throughout the state.
“With this new data share program, members of The MLS™ will have more exposure than ever on their listings, plus they can tap into property information and data from up north. We are very excited to partner with MLSListings and Palm Springs Regional MLS to provide greater access to real-time data across these major areas in California.”
Annie Ives, CEO of The MLS™.

The MLS landscape is changing so quickly in California it getting hard to keep track of who’s who and what’s what.

Jan 25 17

Wurzer reminds us what MLS is really all about

by Greg Robertson

MLS Cooperation Creates Value for All Brokers, Not Just One

“Next, I’ll address the point in the title of this post: “MLS Cooperation Creates Value for All Brokers (and Agents and Consumers), Not Just One.” Distinguishing between the value of cooperation (all brokers) and the needs of one broker (competition) is critical to any analysis regarding the future of the MLS. Typically when folks like Drew and Rob analyze the value proposition of the MLS, they do so from the perspective of a single broker or agent, but that ignores the core value of the MLS, which is the cooperation among the individual brokers and agents.

I could quote everything in this post, you really need to go read it.

I recorded a conversation Mike and I had in New York last week for my Listing Bits podcast I can’t wait to share with you guys, hopefully next week.

Jan 24 17

Raising Standards in Real Estate – Listing Bits Episode 4

by Greg Robertson

Special guest Rob Hahn talks about organized real estate

The Notorious R.O.B., Robert Hahn, is Managing Partner of 7DS Associates, a real estate consulting firm that specializes in developing and implementing corporate strategy including product management, brand marketing and social networking.

Hahn has a wide range of experience. His holds a BA in Philosophy from Yale and a graduate degree from NYU School of Law. After working briefly for a firm, he took a 98% pay cut to work as a magazine editor. Hahn’s diverse resume also includes positions at USA Networks, Inc., Kinesis Marketing and Realogy.

Hahn launched his consulting career in 2009 with the formation of 7DS Associates. He also writes a popular real estate blog, The Notorious R.O.B., and co-hosts the real estate podcast Trialogues which addresses technology, marketing and leadership in the real estate industry.

Hahn is a sought-after keynote speaker and change agent who thrives on speaking his mind and shaking things up in the real estate industry. On this episode of the podcast, he speaks to the nature of his consulting work, his candid approach to identifying industry challenges and the impending mood shift regarding standards for agents and brokers. Listen and learn what’s next for Hahn as makes an exclusive announcement about a new venture.

What’s Discussed:

– The pros and cons of consulting
The “eat what you kill” model means you must continually prove value
– The differences between commercial and residential real estate
– The “tyranny of politeness” in the industry and why Rob and Greg feel a responsibility to speak their minds

– Hahn’s take on the biggest issue in real estate
The preamble to the National Association of Realtors Code of Ethics outlines the fiduciary responsibility of agents and brokers
– Why it’s difficult for consumers to evaluate realtors
Lack of transparency
Infrequent contact
– How REALTORS themselves can help raise standards
– What’s next for Hahn and the details of an upcoming partnership

Connect with Rob Hahn:




Jan 23 17

Where the magic happens…

by Greg Robertson

W+R Studios – Proof positive this is where magical software is created.

Jan 17 17

Real Estate FinTech

by Greg Robertson

This a16z podcast: Real Estate — Ownership, Asset, Economy kind of blew my mind.

“So, right now when you want to find a place to live you’ve got 2 choices. You can rent, which means you own 0% of your home, or you can buy which means you own 100%, usually from the help from a mortgage from a bank.

But why can’t you own 80%? Or 85%? Not only would this make owning a way more affordable, but, it would also mean you wouldn’t have 300% of your net worth tied up in this one asset which is completely against all standards of diversification.

Mind blown.

Jan 16 17


by Greg Robertson

“And I’ve looked over. And I’ve seen the Promised Land. I may not get there with you. But I want you to know tonight, that we, as a people, will get to the Promised Land. So I’m happy, tonight. I’m not worried about anything. – Martin Luther King Jr.

Jan 12 17

Jim Link retires

by Greg Robertson

How a Granada Hills High grad turned an internship into a 46-year career in real estate

In 1998 Link received the William R. Magel Award of Excellence from the National Association of Realtors. “The William R. Magel Award of Excellence is presented annually to an individual who has truly excelled in his or her role as an association executive of a Realtor association,” according to the national group’s website.

I’ve had many conversations with Link over the years. He never mentioned this honor.

I learned of the award on Friday in a conversation with industry veteran Pat “Ziggy” Zicarelli, the 2016 president of the California Association of Realtors and a past president of the SRAR.

He’s known Link for 40 years and said that his influence extended beyond the Valley.

“I can tell you on every big committee, not only on the state but on the national level, Jim was always asked to serve,” said Zicarelli. “They used Jim for research and development and strategy. He’s a pretty savvy guy and has the personal touch dealing with people. He’s done remarkably well, not only for himself but four our association. We’re the fourth largest in the state now.”

Tim Johnson, the association’s COO, was tabbed to be the association’s new CEO.

I only met Jim a couple times, doubt he would remember me. But one thing I always remember about SRAR was they were the first Association/MLS to implement Wyldfyre. Some of you might remember SRAR’s EVP, Mary Lou Wiliams too. She had retired about 4 years ago. Pretty gutsy move to install a new system like that back in the day.

Good luck Jim!

Jan 12 17

Clareity’s “DASH!” gaining traction

by Greg Robertson

Best Broker Tech for 2017: Clareity’s DASH!

“DASH! is the broker version of Clareity’s popular Single Sign-On Dashboard, a product that serves over 200 MLS and Association customers. Unlike common intranet platforms, Clareity is able to offer its integration library with over 250 SSO enabled real estate apps and service partners. This makes set up simple for brokers, and daily workflow seamless for staff and agents. This one centralized, broker-branded platform lets agents access the MLS and have one-click access to every product offered by their brokerage. Most importantly, DASH is a communication platform that allows brokers to message with their agents during their daily work flow and create a personalized experience for every user.”

Boy, do those blue and green logos on the right hand side sure look good!