Where Real Estate Gets Its Dirt

Cloud CMA launches at HAR

Sam Scott, HAR
Super thrilled about this. Thanks to Bob, Rene, Sam (pictured) and Shawn for helping make this happen!

Full Press Release Below:

Cloud CMA now available through Houston Association of REALTORS®
Award winning CMA tool will be launched at HAR’s largest education and technology conference, “The BIG e”

HUNTINGTON BEACH, CA (October 23, 2012) – Web-software company, W&R Studios announced today that their flagship product, Cloud CMA, will now be available to the members of the Houston Association of REALTORS®.

Cloud CMA is an online report generating software designed for real estate professionals to easily create custom client handouts for buyers and sellers. Report sets include a comparative market analysis, buyer tour, property report, and flyers. Cloud CMA merges data from the MLS with various web sources such as WalkScore, Yelp, Panaramio, Zillow and more to generate content rich reports. Report data is presented in an easy to read and intuitive manner that guides agents and clients through all stages of their transaction.

“HAR has a well deserved reputation of being one of the most innovative MLS providers in the country so we are very proud that HAR has elected to offer Cloud CMA to their membership,” stated Greg Robertson, co-founder of W&R Studios, the creators of Cloud CMA.
Cloud CMA can be accessed from any computer or mobile device regardless of brand. Reports can be generated by simply sending an email, and automatically shared with clients. Reports are stored in ‘the cloud’ and generate a unique link to their location that agents can easily share via email, social media channels, and websites or blogs.

“Cloud CMA is a natural fit for our members who have already integrated a host of HAR technology tools into their daily business,” said Houston Association of REALTORS chairman-elect Danny Frank. “This product will enable them to customize the reports they produce and truly give themselves a competitive edge.”

Cloud CMA will be presenting at “The BIG e”, HAR’s biggest education and technology conference on Thursday, October 25, 2012. Cloud CMA will be available to HAR members on a subscription basis with monthly and yearly options. Interested real estate professionals are also eligible for a 30-day free trial.
For more information about Cloud CMA, please visit: http://CloudCMA.com

About W&R Studios
Founded in 2008, W&R Studios (http://wrstudios.com) is a privately held web software company co-founded by Dan Woolley and Greg Robertson. W&R Studios focuses on creating simple yet focused web applications for the real estate industry. By utilizing a “less is more” approach to software design, elegant user interfaces, and the latest in agile programming, W&R Studios’ software applications are powerful, yet accessible to everyone. W&R Studios’ products include Cloud CMA and Nudge (http://getnudgeapp.com), an easy way to share real estate knowledge and stand out.

About The Houston Association of REALTORS® (HAR)
The Houston Association of REALTORS® (HAR), founded in 1918, is comprised of 24,000 real estate professionals engaged in every aspect of the industry, including residential and commercial sales, leasing, and appraisals, and property management and counseling. It is the largest individual dues-paying membership trade association in Houston, and the second largest local Association/Board of REALTORS® in the United States. HAR’s mission is to help its members achieve ongoing success.
HAR is a representative for the free enterprise system and the protection of private property rights. It is part of a network that includes the National Association of REALTORS® headquartered in Chicago and Washington, D.C., the Texas Association of REALTORS® in Austin, and approximately 1,800 local associations and boards throughout Texas and the United States.
The term “REALTOR®” is a registered collective membership mark which identifies a real estate professional who is a member of the National Association of REALTORS® and subscribes to its strict Code of Ethics.

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