The Constellation Real Estate Group (“CREG”), has announced today that it has acquired certain assets of SmartZip Analytics Inc. (“SmartZip”), a pioneer in predictive analytics and award-winning provider of data-driven marketing automation and lead generation products for the real estate industry.
The acquisition includes SmartZip’s SmartTargeting platform, patent-pending predictive analytics, data solutions, and automated referral-building content system, Reach150.
If you are an avid Vendor Alley reader, you already knew this was coming.
I’m sure every industry has bottom feeders like Constellation Software. It just feels like every time Constellation Software buys a company, a puppy dies.