Where Real Estate Gets Its Dirt

Genius? Not so much

A few people have been asking me about a new product called homegenius. Homegenius claims to “transcend the CMA”. And help agents cut the time of making an average CMA from 30 mins to 5 mins. Sounds great right?

So I went to their website to watch a webinar they made as part of an Inman News series. The presenter pulled up a property using homegenius. The property he pulled up was in Tampa (no idea how they are getting the MLS data). The homegenius price it came back with was $476,726. Just for shits and giggles I paused the video and went to Redfin to see if the property was recently sold.

It did sell recently, for $607,000. 🤦‍♂️

I never went back and watched the rest of the video.

The thing is this…sometimes it takes 30 mins to make a CMA, because in this market that’s the amount of time it takes to make a good CMA. It doesn’t take a genius to figure that out.

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