Where Real Estate Gets Its Dirt

Why CoStar bought Matterport

With Matterport buy, CoStar makes it a ground game

“For example, I believe CoStar can move quickly to democratize the digital twin by allocating future blocks of Homes.com’s $1 billion ad campaign to influence consumers to think a fully immersive 3D tour is the only way to get the most value for a home. It can then advance Matterport’s mobile capabilities to make it easier than ever to publish its experience to the homebuying public.”

Craig Rowe, Inman News

The above quote is just a tidbit of Craig’s great insight and analysis on the Matterport deal. One small quibble I would ended the article with a different quote;

“Begun, the Clone Wars Have!” – Yoda

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