MetroList taps Brian Groth as director of sales and marketing
“Throughout his career, Brian has been widely recognized for his ability to drive growth and retention at scale. He has developed and delivered educational programs across a six-state footprint, conducted live and virtual training sessions for thousands of real estate professionals, and created innovative resources that elevated manager and agent performance.
In his new role at MetroList, Brian will lead sales and marketing initiatives designed to strengthen MetroList’s position as the trusted source for real estate data and technology solutions across Northern California. He will work closely with brokers, agents, and industry partners to enhance engagement and expand MetroList’s market presence”
As MLS organizations adjust to their new value propositions, many are realizing they need to expand their outreach to their membership. I mentioned this in a previous post as “pivoting to the front lines.” Brian looks well-suited to the role.