We Built a Pre-Market Listings Toolkit for MLS Leaders. Here’s Why — and It’s Yours.
“If you’ve been following the real estate industry over the past year, you know the conversation around private listings and pre-marketing has moved fast. Zillow Preview, the Compass-Redfin partnership, eXp’s deals with Homes.com and Realtor.com — it feels like the landscape shifts every few weeks. And if you’re an MLS executive or board member trying to brief your leadership team on what’s happening, keeping materials current is its own full-time job.
We know because we’ve been living it.
At Giant Steps, we work with MLS organizations and proptech companies navigating exactly this kind of complexity. Over the past several months, we’ve been fielding the same questions from clients and colleagues: What’s the difference between a pocket listing and a private listing? How does Zillow Preview actually work? What does this mean for my MLS?
So we decided to build a set of materials that any MLS organization can use to get their board and leadership up to speed — quickly, clearly, and without spin…
Head over to the Giant Steps Advisors blog to download the PDFs
