Where Real Estate Gets Its Dirt

VestaPlus [Sponsor]

My thanks to VestaPlus for sponsoring this month’s Vendor Alley. VestaPlus has many solutions that MLS organizations can consider. This week I wanted to highlight there Neighborhood Snapshot product, think of it as a replacement for other market information statistics out there. Here’s a quick video:

To find out more check out their website. And if you are interested in why MLS organizations should look towards buying tools from other MLS organizations please listen to my Listing Bits podcast with VestaPlus’ VP of sales and marketing, Kelly Robinson. On that podcast where we discuss the benefits of working with another MLS organization as one of your vendors. My thanks again to VestaPlus.

Gary Keller goes all in with Homes.com

Reports from Keller Williams Family Reunion show is that the Homes.com booth was crazy with agents signing up for memberships. Why? Because Gary said to.

CoStar CEO, Andy Florance was interviewed on the main stage at the event (see video below). Word is Gary Keller himself told agents to sign up for Homes.com. Which then sent KW agents flocking to the Homes.com booth. This is pretty stunning to me, Keller has frequently rubbed many vendors the wrong way.

And I can’t tell you how unprecedented this is. Gary’s influence with KW agents is legendary. You can tell by the applause (in the video below) that the messaging Homes.com is putting out (especially by the CEO himself) is resonating with agents big time.

I’ve had my doubts but if they keep up this momentum up, Ziltorfin may start pooping in their pants.

VestaPlus [Sponsor]

My thanks to VestaPlus for sponsoring this month’s Vendor Alley. I got a chance to sit down and talk with Kelly Robinson on my Listing Bits podcast. Kelly is a pioneer in the web-based MLS industry and is now heading up the sales and industry relations at VestaPlus. Kelly was also a featured speaker at the CoreLogic’s Clareity24 MLS Workshop last week.

To find out more please visit their website. My thanks again to VestaPlus.

Introducing Giant Steps Advisors

Industry veteran, Greg Robertson, launches Giant Steps Advisors to help entrepreneurs, real estate companies and leaders accelerate their success. 

COSTA MESA, FEB. 26 – Greg Robertson announced today the launch of Giant Steps Advisors, LLC a new company poised to help navigate the new real estate landscape. With a vision centered on innovation, growth, and collaboration, Giant Steps Advisors is set to become the go-to advisor for visionaries ready to take on new challenges.

“Having co-founded my first real estate software company in 1992, I’ve had a front seat to the arc of innovation in the organized real estate industry for the last 30+ years.  My goal with Giant Steps is to give back and share those experiences with our clients to help them reach their goals faster,” stated Greg Robertson, Founder & Principal Advisor.

Giant Steps Advisors believes you need to start from the end and work backwards to help you arrive at the best solutions.  Whether you are developing a product, a go-to-market strategy, M&A, or planning for the future, thinking about the outcomes of your choices first, will help you arrive at your goals quicker.

Staci Wood, Executive Advisor, has joined Robertson to expand the breadth of expertise.  Staci started her career at RE/MAX playing a critical role in the evolution of real estate portals. Staci then moved to one of the largest MLS organizations in the country, REcolorado.  While at REColorado Staci was their VP and Chief Product Officer for over 9 years. With this duo of seasoned experts at the helm, Giant Steps Advisors brings a wealth of experience and a fresh perspective to the table. 

“I met Staci over 20 years ago.  Her broad experience is a perfect addition, and I’m excited she has chosen to join me on this new endeavor,” Robertson said.

For more information about Giant Steps Advisors and its services, visit www.GiantStepsAdvisors.com or Greg@GiantStepsAdvisors.com.

About Giant Steps Advisors

We are here to help entrepreneurs and real estate companies accelerate their journey to success.

Greg Robertson co-founded his first real estate software company in 1992. He is an author of the book, ‘The Art of the CMA’, and publisher of the industry technology blog, “Vendor Alley”. He also publishes two industry podcasts, “Listing Bits”, and is co-host of “Industry Relations”. Greg was the co-founder of W+R Studios, creators of Cloud CMA and the rest of the Cloud Agent Suite. W+R Studios was acquired by Lone Wolf Technologies in December of 2020. 

Contact

Greg Robertson

Founder/Principal Advisor

Giant Steps Advisors

Greg@GiantStepsAdvisors.com

www.GiantStepsAdvisors.com

Monday

REcore acquires tech from NorthstarMLS

REcore Acquiring NorthstarMLS Proprietary Technology 

“REcore is committed to the progress and modernization of MLS technologies, and we were very impressed by the sophistication of NorthstarMLS’s proprietary tech,” said Katie Smithson, Chief Revenue Officer for REcore. “We look forward to developing further their already great tools into something that a wide range of MLSs and Associations can employ.” 

REcore

I’ve said it before and I’ll say it again, the ambition of what REcore is doing is amazing. They have their work cut out for them, and will quickly discover that running an MLS organization is not the same of being a vendor. But I wouldn’t bet against them, Art has assembled a great team that has tons of experience. I’m super stoked to be a small part of it.

See you there!

Listing Bits Episode 89: Kelly Robinson, an MLS pioneer comes back for more

“Hotel California”, is one of the phrases people attribute to the organized real estate industry, “you can can check-out any time you like, but you can never leave”.

Kelly Robinson is an industry pioneer in that she co-founded a software company, Realty Plus Online, that created one of the first web-based MLS systems.  In my conversation with Kelly we talked about the old days, her journey, and what brings her back to organized real estate game.

It’s a fun conversation between old friends and talks about the challenges of the MLS vendor business.

Connect with Kelly Robinson:

Kelly on LinkedIn

Resources:

VESTAPLUS

Our Sponsors:

Trackxi

Can AI solve agent responsiveness?

Luxury Presence Launches AI Lead Nurture, an Advanced AI-Powered Lead Engagement Tool

“The tool automatically responds to inbound messages 24/7 and continues to strategically follow up, keeping leads warm and driving them toward an appointment request. It also does the work of learning a lead’s timeline, budget, and preferences, allowing busy real estate professionals to prioritize the highest-quality prospects.”

Luxury Presence

I’ve written a lot about agent responsiveness (or lack there of). AI could be one of the many ways to help solve this. I’ll keep an eye out of this tool and others and wait to hear feedback from agents and brokers on how they can best tackle this problem.

RIP Lin McIntosh

Linda Louise Simmons McIntosh AUGUST 19, 1942 – JANUARY 19, 2024

“Lin had a successful 45-year career in Hawaiian Real Estate. After retirement she volunteered into the Peace Corps and served in Kenya educating Kenyan families on how to develop businesses to provide for themselves and on a water conservation project to bring water to the remote villages. She also participated in building a school in Kenya for children of the Genocide.”

DigitalMemory.com

What a life! I have had so much joy following her adventures on Facebook (on her front page you can see her riding a camel)! She stopped posting late last year and I wondered what was up. The obit says she died peacefully. God speed Lin. You will be missed.

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