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Jul 27 16

Upstream updates…

by Greg Robertson

Upstream launched a new website.

And a new logo


Just awful. It looks like a sketch a doctor would make right before performing a vasectomy.

Jul 26 16

RESO makes membership fee changes

by Greg Robertson

RESO Makes Certification a Member Benefit
Adjusts Dues to Make Membership Accessible to More MLSs, Real Estate Brokerages

“The RESO Board of Directors announced it has revised its 2017 membership dues to increase industry participation in standards development, and to ensure that adoption and certification of standards are accessible to all organizations. RESO Board also announced that effective immediately, Certification will be a membership benefit covered by the member’s annual dues, eliminating separate fees for Certification.
“By creating new membership tiers and slashing our annual dues for brokerages with fewer agents and MLSs with lower membership counts, we make RESO membership in 2017 more accessible for everyone in the real estate industry,” said Jeremy Crawford, executive director of RESO. “This ensures all market segments are affordably represented in the creation of industry standards, and greatly strengthens our ability to implement data standards, which directly improves the process of buying and selling homes for everyone,” he added.”

Certification fees go away for RESO members as they are now included in their RESO membership effective immediately – and beginning in January, hundreds of Brokerages nationwide can become RESO members for as little as $50 a year with the new 2017 membership dues just approved by the Board of Directors. Smart.

Jul 25 16

Boston Logic has a few things up their sleeve.

by Greg Robertson

New Real Estate Marketing Solution Delivers Tech Plus TalentAce by Boston Logic Fills Resource Gap For Agent Teams and Boutique Brokerages

“Boston Logic (, the technology platform that powers enterprise brokerages nationwide, announced the launch of Ace (, a powerful technology solution that ties together a brokerage or team’s website, online lead generation, lead routing/follow up, CRM and online marketing, while also providing a skilled marketing person who can help drive these initiatives and campaigns.

Ace is tailored for agent teams and boutique brokerage companies, who often lack a dedicated staff person to lead their online marketing programs.

“Through many years of working with brokerages, we’ve learned that one of the biggest obstacles that brokers and teams face is having the staff to help drive the technology in which they invest,” said David Friedman, founder and CEO of Boston Logic.

“We designed Ace to include marketing support because we want to provide not only great technology, but impactful outcomes, even when the brokerage or team doesn’t have the full time staff to do so in-house,” Friedman said.

Boston Logic is doing a great series of presentations at ICSF next week in what they are calling the “MarTech Salon“.

On Wednesday Tuesday at 11am I’ll be speaking with David Friedman, CEO of Boston Logic, on “Building an RE Tech Company”

You can see Tuesday’s full schedule here:

You can see Wednesday’s full schedule at:

Thursday’s schedule is also pretty strong.

At 8:30am Alex Lange, newly appointed CEO of Upstream will tell us “The Truth about Upstream”

At 2:15pm Errol, Curt and Jonathan Bednarsh (president of Onboard) will answer “What does the future look like for the MLS?”

You can see Thursday’s full schedule at :

Jul 25 16

Looking for a new gig?

by Greg Robertson

Software Product Manager

“The Product Manager will guide a software development team through the creation and evolution of our core software products, from strategic planning to tactical activities.

The right candidate must possess a unique blend of business and technical savvy; with the drive and organizational skills to ensure that the vision becomes a reality. In addition, this position plays an important role in the Release Management, Quality Assurance, Marketing/Communications, Customer Support and Training functions.”

Find out more about this gig and others at the Vendor Alley Job Board!

Jul 19 16

Cloud MLX Nominated for Inman Innovator Award

by Greg Robertson


Cloud MLX Nominated for Inman Innovator Award, Most Innovative TechnologyOver 15 MLS providers have given green light to offer W+R Studios’ innovative new MLS front-end alternative to their membership

“Dan and I have been creating real estate software solutions together for close to 25 years. We are very honored to be included as a finalist for the Inman Innovator Award,” says Greg Robertson, co-founder of W+R Studios.

“The MLS is the real estate agent’s most used technology tool. We think innovations like our search bar, that gets smarter the more an agent uses it will change how they perceive what an MLS system can do for them,” concluded Mr. Woolley.

Looking forward to ICSF in a couple weeks, looks like Brad and crew are putting on a great show.

Jul 14 16


by Greg Robertson

Loving this Flickr site curated by Fredrick Heller of N.A.R. documents, ads, real estate paraphernalia and epherma.

Prepare to waste some time.

Jul 12 16

Kevin Greene and Ohan Antebian join CoreLogic.

by Greg Robertson

“New Team Members

I’m very pleased to announce that Ohan Antebian has joined the CoreLogic Real Estate Solutions team as Senior Director, Product Management, Broker Solutions. Ohan is joining us from HomeSpotter, LLC where he most recently held the position of Chief Strategy Officer. Prior to HomeSpotter, Ohan held leadership roles with Realtors Property Resource, LLC and LPS Real Estate Group.

I’m also pleased to announce that Kevin Greene has also recently joined our team as Senior Director of Strategic Partnerships and New Initiatives. Kevin is joining us from Real Estate Digital where he most recently held the position of Senior Vice President, Business Development & MLS Solutions. Prior to Real Estate Digital, Kevin held leadership roles with Lender Processing Services, Inc. and Fidelity National Financial.

Ohan and Kevin are senior leaders with records of success leading strategy, innovation, customer-focused new product development, and product launch for companies in the technology, information and data services sectors. They will be key players in our success going forward.

Please join me in welcoming Ohan and Kevin to our CoreLogic team. I look forward to introducing them to you in person at upcoming industry events.

Chris Bennett
General Manager, Real Estate Solutions

Looks like CL is taking a page from some NBA teams.

Jul 12 16

Speaking of pimps….

by Greg Robertson

spencers den
Zillow Group CEO Spencer Rascoff buys $20 million L.A. mansion near O.J. Simpson’s former estate

“The real estate business has been good to technology entrepreneur Spencer Rascoff. And now we’ve confirmed that the well-known CEO of Seattle-based Zillow Group recently purchased a magnificent mansion in the exclusive Brentwood section of Los Angeles.

The price tag? Nearly $20 million.

A rep for the Seattle-based online real estate company confirmed the news to GeekWire on Monday, and said Rascoff sent a note to employees in May about how he will be splitting his time between Seattle and Los Angeles.”

His memo to employees is interesting…

“I wanted to give you a heads-up on some news for me and my family. Recently, we decided that we need to start spending more time in Los Angeles for personal family reasons. Beginning this summer, I will be splitting my time between Seattle and L.A., where my wife and I grew up and where all four of our parents live. However, nothing is changing about my role at Zillow Group. It is not uncommon for executives at large companies to do this because (like me) they already spend a lot of time traveling each week. Where they lay their head on the weekend is really just dependent on what is best for their family. And actually, I have done this before — for 2 years I lived in SF and worked in Seattle, and for 1 year I lived in L.A. and worked in Seattle. If you have any questions, please feel free to ask me.”

Next thing you know he and Annie will start having brunch together.

Jul 12 16

It’s hard out there being a pimp

by Greg Robertson

Via HousingWire

California Assoc. of Realtors sues for $136M for ‘unlawful copyright violations’

“C.A.R’s complaint also alleges that engaged in the “willful infringement” of C.A.R.’s copyrighted forms and its registered trademarks.

The suit also alleges that purchased web search terms that lead the public to its site when they search for C.A.R. documents, rather than C.A.R.’s website, and then sells access to its website.

“ has charged users for access to counterfeit C.A.R. documents bearing C.A.R.’s registered tradename and logo which they have no right to do,” C.A.R. said in a statement.

C.A.R.’s lawsuit seeks more than $136 million in monetary compensation, including statutory penalties, and attorneys’ fees, as well as a permanent injunction on to prohibit “future infringing activity.”

Jul 7 16

RPR vs. Zillow -Tale of the tape

by Greg Robertson

Lots of interesting tidbits from this article by Andrea Brambila at Inman News.

Zillow vs RPR: Which got more initial funding?

“Turns out Zillow got a lot more funding in its first years: $87 million in 2005-2007, but no additional funding before its initial public offering (IPO), according to CrunchBase.

Zillow went public July 20, 2011, raising $75.7 million. Its market cap was $962 million that day. Zillow had 10,710 Premier Agent subscribers then.

By contrast, RPR got $39.2 million in its first three years. The amount spent annually on the company has been rising nearly every year and is projected to keep doing so at least through 2019.”

Very interesting perspective. The total amount of funding RPR has received between 2009 and 2016 is over $144M.

I’d like to see a comparison of adoption. Meaning total number of active “Premier Agents” vs total number of “RPR Agents”. After a quick look online I didn’t find the actual number of Premier agents but, they have publicly stated that they are focusing on “super agents”. So Zillow cares less about total number of agents on their platform, only if they are buying a lot. RPR has stated previously that “there is a base of over 100,000 power users who use it frequently”, but everyone pays.

Of course N.A.R.’s mission is very different to Zillows. It will also be interesting to see how RPR’s pivot to AMP and Upstream vendor plays in to these revenue numbers going forward.

and there’s this…

“Of note: In June, Zillow agreed to pay its main competitor, operator Move Inc., $130 million in a settlement to resolve all legal claims between them — an amount bigger than all of Zillow’s pre-IPO funding.”

Think about that awhile. Zillow settled a lawsuit for more money that they raised to get started. That’s pretty remarkable.

And finally,

“Zillow was to pay all the funds in full just two weeks after the settlement, on June 20. Neither Zillow nor Move would tell Inman whether the funds had been paid, saying the information would be disclosed in future earnings reports from their parent companies, Zillow Group and News Corp.”

Two weeks. Ouch!