Where Real Estate Gets Its Dirt

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring Vendor Alley.

Continuing today is their list of the top 10 topics to review when making the decision on an MLS platform for your members:

How to choose the right MLS platform for you  

The top 10 “must-haves” when considering a front end for your members 

Earlier this week you learned how advanced mapping, efficient speech-to-text and powerful sharing capabilities can help you find the right MLS for your members, now onto the next three topics.

  1. “Near me” search 

The right MLS system offers users more than one way to search. Another must-have option is near me search. If your client doesn’t like a current property, but loves the neighborhood, then “near me” search enables you to quickly find other listings in the same area that might be just what they’re looking for. This type of search provides a more personalized experience for users and saves time, gas and effort in the property search process by finding properties in close proximity.  

  1. Powerhouse searching  

Search is the most-used feature of any MLS system, an outdated search technology can make it cumbersome and confusing with continuous scrolling to find the information to enter and search for your buyers and sellers. Don’t settle for anything less than intuitive search functionality. You should be able to completely customize your searches to search the way you want and get matches in a snap.  

  1. Mobile App

In today’s digital age, an MLS with a mobile app helps agents access the full power of the system on the go, while using mobile features like facial recognition, push notifications and contact import to save time and increase efficiency. Not only that, the right MLS can also integrate with other apps already on your device – like car play, mapping, messaging, calendars, social media and beyond. If your current MLS app only has limited functionality, it’s reasonable to ask for more.  

We’ve almost made it to number one. Don’t miss us this weekend as we kickoff NAR Midyear when we’ll reveal the number one “must-have” in your next MLS system.

If you’re looking for an MLS that offers these capabilities and much more, discover Paragon Connect

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring Vendor Alley this month.

Starting this week they will cover the top 10 topics to review when making the decision on an MLS platform for your members.

How to choose the right MLS platform for you


The top 10 “must-haves” when considering a front end for your members 

  1. Simple Competitive Market Analysis (Easy CMA) 

You’re at a party and the question comes up: “Hey, aren’t you a real estate agent? I’m thinking about selling my house.” You reach for your phone, knowing that because you chose the right MLS, you can capitalize on that opportunity before hors d’oeuvres are done. When you use a front-end system that delivers competitive market analysis in the palm of your hand, you’re only ever moments away from showing a potential customer all that you can do for them.

  1. Buyer and seller connection 

Relationships are built on good communication with your buyers and sellers. The right MLS helps buyers find homes they’re interested in, while keeping open lines of communication. And it helps sellers see activity on their listing. The right MLS has a buyer and seller portal for your clients to communicate with you along with push notifications to keep you up to date along the way.

  1. Property watch 

Information is power, and staying on top of pricing trends, competition, and market conditions can help you deliver the best possible experience for buyers and sellers. Of course, real estate agents can’t spend their days watching properties like a hawk – but the right MLS can, helping you get the latest scoop on properties in your area, meeting your clients’ needs, achieving a competitive edge, and representing your sellers efficiently. The right MLS will have the ability to monitor properties no matter where you’re working from, so you can jump on opportunities the minute they arise.  

Looking forward to catching up next time for your next three topics. 

If you’re looking for an MLS that offers these capabilities and much more, discover Paragon Connect.

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring this month’s Vendor Alley. Paragon Connect is the latest and greatest version of the popular Paragon MLS system. In my podcast with Lucie Fortier at ICE we talked about how they started by adopting the Material UI design system, created by Google, and reimagined an MLS system. Check out the video below for a peak of its clean interface.

Learn about Paragon Connect’s new all-in-one dashboard, power and near me search, and many other features at this website. My thanks again to Paragon Connect.

Sponsored By Giant Steps Advisors