Where Real Estate Gets Its Dirt

Paragon Connect [Sponsor]

My thanks again to Paragon Connect for sponsoring Vendor Alley. 

Continuing today is their list of the top 10 topics to review when making the decision on an MLS platform for your members:

How to choose the right MLS platform for you  

The top 10 “must-haves” when considering a front end for your members 

Last time you learned how powerful search options and an easy-to-use mobile app, can help you find the right MLS for your members, now let’s get to the top reason why choosing the right front-end is so important.

  1. Freedom of movement 

Real estate agents are constantly on the go. From paperwork at the office, to showing a home, to staging open houses and broker tours, agents never stand still. So, ask yourself: Can you take your MLS with you and have the same experience no matter where you’re working from? Do you have the same workflows on your desktop as you do on your phone? Or are you using different systems for each location, wasting time training on and learning several pieces of software that weren’t designed to work together. Look for a system that delivers the same seamless experience from one device to the next. 

If you’re looking for an MLS that offers this and so much more, discover Paragon Connect.

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring Vendor Alley.

Continuing today is their list of the top 10 topics to review when making the decision on an MLS platform for your members:

How to choose the right MLS platform for you  

The top 10 “must-haves” when considering a front end for your members 

Earlier this week you learned how advanced mapping, efficient speech-to-text and powerful sharing capabilities can help you find the right MLS for your members, now onto the next three topics.

  1. “Near me” search 

The right MLS system offers users more than one way to search. Another must-have option is near me search. If your client doesn’t like a current property, but loves the neighborhood, then “near me” search enables you to quickly find other listings in the same area that might be just what they’re looking for. This type of search provides a more personalized experience for users and saves time, gas and effort in the property search process by finding properties in close proximity.  

  1. Powerhouse searching  

Search is the most-used feature of any MLS system, an outdated search technology can make it cumbersome and confusing with continuous scrolling to find the information to enter and search for your buyers and sellers. Don’t settle for anything less than intuitive search functionality. You should be able to completely customize your searches to search the way you want and get matches in a snap.  

  1. Mobile App

In today’s digital age, an MLS with a mobile app helps agents access the full power of the system on the go, while using mobile features like facial recognition, push notifications and contact import to save time and increase efficiency. Not only that, the right MLS can also integrate with other apps already on your device – like car play, mapping, messaging, calendars, social media and beyond. If your current MLS app only has limited functionality, it’s reasonable to ask for more.  

We’ve almost made it to number one. Don’t miss us this weekend as we kickoff NAR Midyear when we’ll reveal the number one “must-have” in your next MLS system.

If you’re looking for an MLS that offers these capabilities and much more, discover Paragon Connect

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring Vendor Alley this month. 

Continuing this is their list of the top 10 topics to review when making the decision on an MLS platform for your members:

How to choose the right MLS platform for you  

The top 10 “must-haves” when considering a front end for your members 

Last week you learned how fast CMAs, simple client collaboration and effective property watches can help you find the right MLS for your members, now onto the next three topics.

  1. Advanced mapping 

Helping guide buyers to their future neighborhood is key to a successful real estate transaction. The best MLS has advanced mapping tools that provide a visual representation of property listings on a map interface. This visual aid helps users understand the location of properties in relation to amenities, schools, transportation, and other important landmarks – because when buyers can see the possibilities, everything feels more real for them. Armed with MLS and public records data, agents can make more informed decisions when marketing or searching for properties.  

  1. Speech-to-text  

Real estate agents are busy, and the last thing they have time for is manual data entry. Look for a MLS platform that has speech-to-text fields enabled for your most common tasks to save you time and effort every day. If your mobile MLS doesn’t allow this functionality, you’re missing out. 

  1. Power sharing  

Get your homes in front of buyers, so you can get buyers into homes. Gain exposure for your listings with power sharing, so your properties can show up on as many channels as possible. The right MLS promotes sharing listings the way your client prefers via email, text message, and social media.

See you next week for more top “must-haves” as we count down to number one.

If you’re looking for an MLS that offers these capabilities and much more, discover Paragon Connect.

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring Vendor Alley this month.

Starting this week they will cover the top 10 topics to review when making the decision on an MLS platform for your members.

How to choose the right MLS platform for you


The top 10 “must-haves” when considering a front end for your members 

  1. Simple Competitive Market Analysis (Easy CMA) 

You’re at a party and the question comes up: “Hey, aren’t you a real estate agent? I’m thinking about selling my house.” You reach for your phone, knowing that because you chose the right MLS, you can capitalize on that opportunity before hors d’oeuvres are done. When you use a front-end system that delivers competitive market analysis in the palm of your hand, you’re only ever moments away from showing a potential customer all that you can do for them.

  1. Buyer and seller connection 

Relationships are built on good communication with your buyers and sellers. The right MLS helps buyers find homes they’re interested in, while keeping open lines of communication. And it helps sellers see activity on their listing. The right MLS has a buyer and seller portal for your clients to communicate with you along with push notifications to keep you up to date along the way.

  1. Property watch 

Information is power, and staying on top of pricing trends, competition, and market conditions can help you deliver the best possible experience for buyers and sellers. Of course, real estate agents can’t spend their days watching properties like a hawk – but the right MLS can, helping you get the latest scoop on properties in your area, meeting your clients’ needs, achieving a competitive edge, and representing your sellers efficiently. The right MLS will have the ability to monitor properties no matter where you’re working from, so you can jump on opportunities the minute they arise.  

Looking forward to catching up next time for your next three topics. 

If you’re looking for an MLS that offers these capabilities and much more, discover Paragon Connect.

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring this month’s Vendor Alley. Paragon Connect is the latest and greatest version of the popular Paragon MLS system. In my podcast with Lucie Fortier at ICE we talked about how they started by adopting the Material UI design system, created by Google, and reimagined an MLS system. Check out the video below for a peak of its clean interface.

Learn about Paragon Connect’s new all-in-one dashboard, power and near me search, and many other features at this website. My thanks again to Paragon Connect.

Paragon Connect [Sponsor]

My thanks to Paragon Connect for sponsoring this month of Vendor Alley. I had a chance to talk to Lucie Fortier and Ben Graboske on my Listing Bits podcast late last year about the journey to bring Paragon Connect to market. It was a great conversation that you listen to it here.

Learn about Paragon Connect’s new all-in-one dashboard, power and near me search, and many other features at this website. My thanks again to Paragon Connect.

VestaPlus [Sponsor]

My thanks to VestaPlus for sponsoring this month’s Vendor Alley.  There are many reasons why you should consider another MLS organization for your technology partner.

The people at VestaPlus have many solutions to choose from including, ShowingsPlus where you can:

  • Easily request in-person or virtual appointments directly from a listing
  • ShowingsPlus™ will lock in the appointment and add it to your showing calendar
  • API integrations provide a seamless experience when working with agents from another MLS
  • Additional features include auto-confirm, private showings, listing feedback, and more!
  • Check out the video below

And their Neighborhood Snapshot

If you are interested in why MLS organizations should look towards buying tools from other MLS organizations please listen to my Listing Bits podcast with VestaPlus’ VP of sales and marketing, Kelly Robinson. On that podcast where we discuss the benefits of working with another MLS organization as one of your vendors. My thanks again to VestaPlus.

VestaPlus [Sponsor]

My thanks to VestaPlus for sponsoring this month’s Vendor Alley. The team at VestaPlus have many solutions for MLS organizations to consider. This week I wanted to showcase their compliance solution, Checkmate, here’s a quick video:

Checkmate is super flexible, letting MLSs set up their own rules to fit what they need locally. It’s got cool features like spotting rule-breakers automatically, playing nice with any MLS software, and letting you tweak reports however you like. Basically, it makes it easier for MLS organizations, big or small, to get the lowdown and make smart choices. To find out more check out their website.

If you are interested in why MLS organizations should look towards buying tools from other MLS organizations please listen to my Listing Bits podcast with VestaPlus’ VP of sales and marketing, Kelly Robinson. On that podcast where we discuss the benefits of working with another MLS organization as one of your vendors. My thanks again to VestaPlus.

VestaPlus [Sponsor]

My thanks to VestaPlus for sponsoring this month’s Vendor Alley. VestaPlus has many solutions that MLS organizations can consider. This week I wanted to highlight there Neighborhood Snapshot product, think of it as a replacement for other market information statistics out there. Here’s a quick video:

To find out more check out their website. And if you are interested in why MLS organizations should look towards buying tools from other MLS organizations please listen to my Listing Bits podcast with VestaPlus’ VP of sales and marketing, Kelly Robinson. On that podcast where we discuss the benefits of working with another MLS organization as one of your vendors. My thanks again to VestaPlus.

VestaPlus [Sponsor]

My thanks to VestaPlus for sponsoring this month’s Vendor Alley. I got a chance to sit down and talk with Kelly Robinson on my Listing Bits podcast. Kelly is a pioneer in the web-based MLS industry and is now heading up the sales and industry relations at VestaPlus. Kelly was also a featured speaker at the CoreLogic’s Clareity24 MLS Workshop last week.

To find out more please visit their website. My thanks again to VestaPlus.

Sponsored By Giant Steps Advisors